REPORT TO COUNCIL
SUBJECT
Title
Introduce an Ordinance Amending Ordinance 3053-15, Taxicab Franchise and Agreement, Yellow Checker Cab Co. Inc.
Report
BACKGROUND
On February 24, 2015 City Council passed and adopted Ordinance No. 3053-15, approving and issuing a non-exclusive franchise to operate a taxicab company to Yellow Checker Cab Co., Inc., DBA Checker Cab of Silicon Valley, effective March 15, 2015 through March 14, 2017. In October, 2015, Yellow Checker Cab submitted an application seeking to amend its existing Sunnyvale franchise to include an additional DBA, Rainbow Cab, which would add five additional vehicles to the Yellow Checker Cab Co. fleet. The existing franchise is in good standing.
EXISTING POLICY
SMC Chapter 5.36. It is unlawful to operate any taxicab in the city unless the owner applies for and obtains a franchise to do so.
SMC Section 5.36.250 The vehicles of every owner operating in the city shall be of a color scheme and bear the owner's trade name, monogram or insignia which are distinguishable from the color scheme, owner's trademark, monogram or insignia used on the vehicles of any other owner already operating pursuant to this chapter.
ENVIRONMENTAL REVIEW
This activity does not require environmental review because it can be seen with certainty that there is no possibility that it may have a significant effect on the environment. CEQA Guidelines Section 15061(b)(3).
DISCUSSION
There are currently six valid taxicab companies franchised to operate within the City of Sunnyvale: Orange Cab, California Cab, Green Cab, Silicon Valley Cab Company, Yellow Cab Peninsula, and Checker Cab of Silicon Valley.
Checker Cab of Silicon Valley is owned by Yellow Checker Cab Co., Inc., whose current franchise became effective March 15, 2015. The franchise includes a total of thirty five (35) Checker Cab vehicles for operation in Sunnyvale using the orange color scheme with yellow and black checkered trim that identifies them a...
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