REPORT TO COUNCIL
SUBJECT
Title
Approve the Downtown Sunnyvale Business Improvement District (BID) Annual Report for Fiscal Year 2016/2017; Adopt Resolution of Intention to Consider Proposed Conversion of Portions of BID Zone C to Zone B; and Adopt Resolution of Intention to Levy and Collect an Annual Assessment and Reauthorize the BID for Fiscal Year 2017/2018
Report
BACKGROUND
A Business Improvement District is a funding tool that provides funding for specific activities that must be reauthorized yearly by the City Council at the request of the BID Board (Board). Businesses pay into the BID based on the benefit they receive as members of the district. A BID zone can be amended if businesses paying more than 50% of the assessment within the area proposed for changes do not file a written protest opposing the change. The funds collected can only be used for projects within the BID boundaries.
Pursuant to Sunnyvale Municipal Code Section 3.60.050, Establishment of benefit assessments, the formula for calculating the BID assessment amount is determined by the Board and enacted by the City. Business assessments are levied based on relative benefit from the activities to be funded. The City collects the assessment fee and forwards the collected funds to the BID, minus an administrative fee.
Downtown Sunnyvale BID
There are approximately 190 businesses located in the existing BID area, which is divided into three zones: Zone A, Zone B, and Zone C. The current BID boundaries are Sunnyvale, Iowa, Mathilda and Evelyn Avenues (Attachment 1, Page 10). The Board volunteers their time to lead and manage the BID.
The current Board members are:
Joe Antuzzi, Il Postale, Board Chair
Dr. Gary Gold, Dr. Gary Gold & Associates & Style Eyes Optique, Board Vice-Chair
Leigh Odum, Leigh's Favorite Books and Bookasaurus
Melissa Barragan, Broadcom
Irene Murphy, Fibbar MaGee's
Amit Rajgarhia, Dish Dash
Epenesa Pakola, Aloft Hotel
The Board communicates with businesses within the B...
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